Brand
Emina
Category
Beauty
Role
Director, Creative
The commercial video for Emina Pimple skincare products adopts a vlog-style approach, portraying a school student dealing with acne issues. She finds a solution through a character named Ms. Pimple, created in 3D. This character, resembling a friendly dwarf, provides acne solutions to the school student. The visual aesthetic is designed to be soft and beauty-centric. This video presents a relatable storyline where a student grapples with acne, introducing the animated character Ms. Pimple, who becomes a guide for solving acne-related problems. The visual presentation aims for a soft and aesthetically pleasing style, incorporating a blend of live-action vlog footage and animated sequences. Through this unique blend, the video communicates the effectiveness of Emina Pimple skincare products in a relatable and visually engaging manner.
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